There are many things to take into account when design something to be used by others. Everything has to be designed to be understandable and clear to someone uses a product.
Using the example of a website, buttons and menus should be clearly labelled with what they lead to. If a website is made to be profitted off of, then creating member only pages might be a good idea to entice people to become apart of an exlusive group, which may in turn offer them perks of when they purchase something from or visit your website.
Understanding how a person will interact with a website is important to designing it. This is called interaction design. It means taking into account perception, emotion, cognition, motivation, and behaviour of a person who will interact with something. Understanding the kinds of people that would visit a website is a good place to start.
For example, the website I'm currently creating would be hypothetically viewed by producers and publishers from a game company, so that is who I need to cater the website to. Game producers probably do not have a lot of time to spare on my website, so making the website as simple as possible is a must. This means getting to the point on every single page, and having an easy-to-access website.
There a few things that need to be taken into account when creating an interface that can be used by the intended audiences, such as predicting how someone would navigate a website. But predicting alone isn't always good enough. Research and testing can help with this as well. With a combination of both, an intuitive user interface can be created easily.
Back with the example of the Game Design Document website that would be viewed by producers and publishers, making everything easy to understand and accessible is a must. This includes anchors on pages to get to certain sections of the document that are of importance.
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